Nestlé Purina’s first dog supplements brand, EverRoot, launched in January 2021. EverRoot spotlights natural ingredients and vibrantly colored backgrounds to reflect each of the eight benefit areas these products support: Brain Health, Calming, Vision, Skin & Coat, Digestion, Heart Health, Hip & Joint, and Immunity.

I developed the brand’s initial digital and social assets to establish the brand’s Look/Tone/Feel as Nestlé Purina entered into the natural pet food space for the first time.

Digital Display Ads

Amazon Enhanced E-commerce Content

Paid Social Videos